Tag Archives: Smart eLearning

Drive user engagement, increase customer satisfaction and reduCreating a multilingual eLearning course ce support costs with strong multilingual eLearning and training materials.

Employees in different locations? Speaking different languages? How do you reach them all effectively? Multilingual eLearning – Your route to international compliance, engagement, and success!

In the late 1990s Cadbury Schweppes introduced a line of new beverages to India. While these beverages were hugely popular across many geographies, especially the United States and the United Kingdom, it was quite new to an Indian audience. Amongst the drinks was Sunkist, a tangy orange drink that suited the tropical climate of the country quite perfectly. However, despite the apparently good fit, this drink did not fare as well as expected in the Indian market, and today isn’t among the available drinks. Some experts claim that one possible reason was that the name of the drink did not resonate with the populace of a country that already got too much sun. A sunny, summer day is all well and good in the British Isles but, if anything, the people in India want to run away from the sun and not to it.

This little story shows us how important it is to keep local sentiments and sensitivities in mind if we want a product or service to gain acceptance and eventually succeed in a foreign location. eLearning is no different. As the world is becoming smaller and more connected, there is a continuous blurring of geographical boundaries. Education, whether it is academic or professional, is now accessible to anyone across the globe owing to the vast acceptance of eLearning. The learner of today wants to consume education anytime, anywhere at his convenience through the device of his/her choice. These constantly evolving education needs are prompting eLearning providers to develop eLearning multilingual courses and ensure that high-quality instructional content is being pushed out beyond the language barrier. But are there any considerations you should keep in mind when creating multilingual courses? Yes!

Creating a multilingual course involves more than just creating a text in English and then translating it. Translating your training and eLearning materials can be daunting, no matter the language or the market. But with the right preparation, you can ease the translation process and create highly successful translated materials. Here are our top-10 tips to help avoid some common translation pitfalls when gearing up to take your computer-based training modules, classroom instruction materials or eLearning multilingual:

  1. Create translation-friendly content.

    Thinking about translation while you write and/or create your materials will save you money and headaches in the long run. Examples of creating multilingual eLearning content include: Using bulleted lists versus lengthy paragraphs, avoiding slang and idiomatic expressions, and breaking up lengthy noun phrases.

  2. Implement best practices for images in multilingual eLearning .

     Multilingual eLearning can easily become much more costly when lots of imagery utillising text is involved. Keep text out of images (learn more in tip #3), reduce the number of screenshots, use culturally-neutral images, be careful when using metaphorical images (i.e. dollar signs for money) or pictures of people making gestures (such as a thumbs up).

  3. Avoid embedding text in graphics to be used in multilingual eLearning .

    Text embedded in an image can’t be extracted and therefore requires re-creating a new layered source file with the text restored as a separate layer. If text is placed on top of a graphic or photo, retouching might be required to restore the graphics background in order for it to fit your multilingual eLearning, all of which means additional time and cost.

  4. Build on “Unicode.” 

    All applications handling localizable content should support the characters of your target languages. We recommend implementing Unicode. Declare your files (e.g. HTML and XML) to use the UTF-8 character set to avoid text being displayed as so-called “tofu boxes” or question-marked diamonds.

  5. Avoid embedded text in scripts.

    Don’t embed localizable content throughout script code like Javascript or VBScript. Strings embedded in script code might require your localization provider to develop special parsers to identify and filter them out for localization. If you cannot avoid using text strings in your script, see tip #6 so that your localization partner can easily find the localizable text.

  6. Bundle your text strings.

    If you must use text strings in your script, make sure your translation partner will be able to find them. You can either bundle them together as variables in an external “resources” file, or you can collect them at the top of your file as a collection of variables, flagged as localizable (e.g., _LOC_[name_of_variable] = “Welcome to the course!”).

  7. Be aware of expanding text.

    Translated text tends to be longer than the English equivalent and can pose a challenge if the text container is not flexible. Check your design and code to ensure longer texts can be supported. Issue-prone areas are horizontal navigation bars, menus and any other text containers with limited space to expand. Multilingual eLearning can only be effective if you consider all of the languages you intent to reach.

  8. Avoid string concatenation.

    Try to avoid language constructions that contain fragments of text combined with variables. Other languages might need to have those pieces in a different order, or the translation of certain pieces might be different depending on the variable. For example: ”Page X of Y total page(s)”, where “X” and “Y” are variables. Instead, try to use a construction like “Page: X/Y”.

  9. Make font properties customizable per language.

    For Flash applications, we recommend defining font properties in an external XML file (a “style sheet” or “settings” file). Using a settings file will allow you to define the correct font properties for each individual language in one central and easily accessible place. For web-based files, like XHTML, use external Cascading Style Sheets (CSS).

  10. Minimize complex content integration for multilingual eLearning success.

    If possible, avoid integrating content that is created using a mix of different technologies, formats and tools, such as audio that is time-synched or video with on-screen subtitles. Generally speaking, the more complex the creation process of those elements, the more complex the localization process might be.

Following these basic tips — and partnering with a skilled translation firm — will help you navigate the cultural and technological challenges of taking your training and eLearning materials and projects across lines of language and culture. To learn more, please check out our training and eLearning translation services or explore our portfolio to see how we can help you with your translation needs.

multilingual eLearning

Smart eLearning

Who Are Smart eLearning, And What Do We Do?

The beginning of Smart eLearning

Founded by Andy and Samantha Vanderpal, Smart eLearning was created to provide an innovative alternative to stale corporate learning programmes.

Smart eLearning started from humble beginnings. Having each worked for 10 years in a learning and development role for some well-known organisations, it became apparent that training as we knew it, needed to change. Andy and Sam trialled their ideas by creating engaging, fun, and meaningful digital learning experiences for their learners as part of BSkyB’s onboarding. After implementing a simulated learning experience for systems training, employee retention rose 50% in 60 days. This inspired them to revolutionise the tried and tested curriculum and were both hired by the parent company within weeks to design and develop training for all of their clients worldwide.

After creating hundreds of training programs for approximately 65,000 employees worldwide, and in over 30 different languages, Andy and Sam felt that they would like to have the freedom to implement the latest digital learning trends with their clients and explore more sectors… And one day, over a quiet coffee, Smart eLearning was born.

How To Find Smart eLearning?

Smart eLearning is situated on the east coast of Norfolk, just 20 miles from Norwich, with its beautiful architecture, and excellent transport links. Great Yarmouth is uniquely located on a sandbank between the North Sea and the River Yare, with winding Broads to the north, south, and west forming the start of the Broads National Park. Throughout Greater Yarmouth you’ll find lovely seaside towns and villages all along the coastline, surrounded by stunning Norfolk countryside, dotted with windmills and yacht sails flapping above the hedgerows.

By Road: The region is easily accessible by road from all parts of the UK. Major trunk roads into Norfolk are the M11, A11, A12 and A14 from London and the south-east, while the A47 and A14 serve the Midlands and the North. The A11 is now duelled all the way from London to Norwich.

By Rail: There are intercity services between Norwich and London Liverpool Street, with local connecting services within East Anglia. The average journey time from London to Great Yarmouth is 2 hours 20 minutes. Connecting services are available from the Midlands, the North of England and Scotland, via Peterborough, Cambridge, and Ely. There are also local links from Norwich to Great Yarmouth.

By Air: Norwich International Airport is a 35-minute drive from Great Yarmouth with direct flights a number of Uk airports. Direct and connecting flights also link East Anglia to over 650 worldwide destinations via Amsterdam

smart elearning great yarmouth Norwich Norfolk

Find Us

3a Stonecutters Way,
Great Yarmouth,
NR30 1HF
01493 855062

35-37 Ludgate Hill,
London,
EC4M 7JN
03333 444 324

The Smart eLearning Vision

To be a globally preferred partner for learning and performance support solutions

We will achieve our vision by:

  • Building and sustaining a mutually dependable relationship with all our stakeholders
  • Consistently designing and delivering innovative solutions on time while ensuring quality
  • Creating a challenging and performance-driven work environment
  • Following the principles of corporate governance

Smart eLearning Values

  • We put the customer’s interest ahead of our own.
  • We adhere to the highest standards of integrity.
  • We maintain in confidence, the confidential and proprietary information of our customers.
  • We endeavour to provide complete value in every transaction with our customers.
  • We maintain openness and transparency in communication with our customers and within the company.

Smart eLearning focus on you: Your people, how to enhance their efficiency and create a positive impact on your business.

Smart eLearning work to understand your needs from  Needs Analysis, scoping options for formal training and performance support in the workplace.

Smart eLearning look at opportunities for your people to learn and apply learning in an engaging learning culture that allows your people to thrive and drives up performance in your organisation.

Once we understand your needs, Smart eLearning customise design and delivery to suit. Wherever your people are on the continuum from novice to master, Smart eLearning offer formal training (eLearning, mLearning, blended or instructor-led) and performance support to reach them at their real moments of need.

Smart eLearning focus is on creating the Smart value chain: Training Analysis>Immersive Learning>Improving Performance>Positive Impact on Your Business.

Smart eLearning drive that positive impact by providing solutions grounded in solid learning theories using learning technologies at the leading edge and meeting learner needs through exploration, partnership building and innovation. This drive to meet your needs is reflected in our vision, mission and values.

What’s Next for Smart eLearning?

Smart eLearning’s growth as a company is exponential. Smart eLearning has become an influential force in the corporate training world with its unique approach to make all learner experiences immersive. The Instructional Design, Translation, and Media team work hand-in-hand to produce engaging and visually appealing training that emphasise on learner-centric design.

Armed with the experience of the corporate training world, and our foundation of adult learning theory, Smart eLearning continues to break barriers with their constant drive to push the boundaries of learning experiences.

Smart eLearning are proud to be Spirit of Enterprise 2016 finalists in the category Great International Growth

Get involved with Smart eLearning!

Smart eLearning are always on the look out for interesting and ethical partners! Do you have a client bae asking for eLearning or translation solutions? We have the expertise, and the reputation… why not work together?

If you would like to buddy up with us here at SeL, then let’s talk.